Offer your site in more languages
2 min read
Booking a place to sleep is a trust decision. Reading the cancellation policy through a translation app does not build trust. When your site speaks the guest's language, the doubts shrink, and the booking that would have stalled at the payment step goes through.
Start with the guests you already have
Before you add a single language, look at your booking history. Guest contacts in Stayblox record a preferred language, so you can see where the demand actually sits instead of guessing. If a third of your guests are French and your site is not, that is the gap worth closing. Adding five languages because a competitor has them is how you end up maintaining translations nobody reads.
Add languages in Settings
Website languages are managed in Settings, under Languages. How many your site can carry depends on your plan, so check the pricing page to see where each plan tops out. Pick the language there and your site can offer it to visitors.
Spend the effort where money changes hands
Not every page deserves equal care. Guests skim the homepage, but they read the house rules, the cancellation terms and the directions closely, usually right before paying. A clumsy sentence on the homepage costs a little charm. A clumsy sentence in the payment terms costs bookings. If you can, have a native speaker read those pages, even just once.
Two done well beats five done badly
A half-translated site can feel worse than none at all, because it promises understanding and then drops it halfway through. Start with the language most of your guests actually speak, do it properly, and add the next one when your booking data asks for it. The preferred language on your guest contacts will tell you when that day comes.